Brand Photography for a Sustainable Florist in London

As a Brand Photographer I recently photographed a beautiful brand shoot for a florist client Made with Grace who’s evolving her business towards sustainability through dried floral design. This session was all about capturing her artistry, her values, and the new direction her brand is taking, and it turned out to be one of my favourite shoots yet.

Brand photographer

Planning the Brand Photoshoot

Before shoot day, I worked closely with my client to get every detail just right. She completed a detailed brand photography questionnaire so I could truly understand her business, her values, and where she’s heading.

Together, we built a shared Pinterest board to visualise the look and feel of the shoot, from colour palettes to styling ideas. I then created a detailed brand photography plan that outlined key shots, styling inspiration, and how we’d tell her story visually.

Brand photography

The Location: Studio Bohemian, Woolwich, London

She booked one of London’s most inspiring creative production spaces Studio Bohemian at Crixus Studios in Woolwich. It’s a beautifully versatile space filled with natural light, perfect for capturing both personal brand portraits and artistic product imagery.

I packed up my gear, hit the road, and joined her on-site for what turned out to be a truly inspiring session.

brand photography details

The Florist’s Sustainable Creations

My client had created the most stunning floral installations: a meadow flowing from the base of a spiral staircase, a dramatic suspended cloud, and vintage furniture beautifully framed by dried flowers.

Her dried floral arrangements offer a sustainable, premium, and lasting alternative to faux flowers — bringing natural texture, warmth, and intrigue to interiors, shopfronts, hospitality venues, and mindful brand spaces. Every detail reflected her creativity and commitment to sustainability.

Brand shoot details

What We Captured

Throughout the session, we created a variety of images designed to tell her brand story from every angle:

  • Behind-the-scenes photography showing her crafting and styling florals.
  • Storytelling imagery in a styled office space, showing her brand identity in context.
  • Professional headshots for her website, social media, and press.
  • Detail shots of her products and textures to support her marketing and e-commerce.

Every image was captured with her brand voice in mind — thoughtful, creative, and rooted in natural beauty.

Brand photography

Why Brand Photography Matters

Brand photography is about so much more than just pretty pictures. The photographs I captured as a Brand Photographer are all about telling a story, one that reflects your values, your passion, and your purpose.

A cohesive set of brand images helps you:

  • Connect authentically with your audience.
  • Showcase your craft and creativity.
  • Elevate your website, social media, and marketing with consistency and confidence.

If you’re a creative business owner, florist, designer, or mindful brand looking to tell your story through purposeful, sustainable imagery — I’d love to help you bring your vision to life.

Learn more about my brand photography services https://www.hannahphipps.com/services/branding/.